For anyone else who is always PALE, and doesn't tan - I was Ivory 104 in MK - but it was too orangish-peachish on me.  You could tell my face was a different color completely than my neck.  I tried Ivory 100 but it just wan't right either.  They were all just a tad too dark.  I emailed Lynn for a recommendation for Beauty Bliss colors and she said maybe I'm more neutral and that's why the 104 kept looking orange?  If so, try Bare in BBC (beauty bliss cosmetics).  Or, continue w/ the Ivory w/ pink undertones and try the very lightest shade.  So, my samples are on the way and I'll update you all on which works best.