"On Trend"?? I think not. This is not a product that is seen as "cutting edge".
When I first started, my baby sister (who lives and works in NYC) asked my director if MK had any hip,cool eyeshadow shades (she wanted something other than earth tones). Then she said that she thought that MK was mostly used by women who lived in the midwest. I had to laugh...she did not mean anything bad...she just did not associate MK with the chic make-up colors/trends that she was seeing in NYC!
The only "hip,cool" color suggestion that my director could come up with was the cotton candy eyeshadow duo - yeah - bubble gum pink and baby blue - real "on trend"!

nocaddie